Public Relations

Although the Taj group of restaurants was aware that sharks were an endangered species, they kept ...

Although the Taj group of restaurants was aware that sharks were an endangered species, they kept ...

Although the Taj group of restaurants was aware that sharks were an endangered species, they kept serving shark fin soup in their restaurants. This led to massive protests from activists belonging to the Humane Treatment of Animals foundation.
 

alenavar   8   1 Reply

loganhausler

Could Monsanto have avoided public controversy over the Terminator without undermining its own ...

Could Monsanto have avoided public controversy over the Terminator without undermining its own ...

Could Monsanto have avoided public controversy over the Terminator without undermining its own business interests and values?
 
  What will be an ideal response?

fj97   8   1 Reply

14arnfen

Visconti's Ossessione, loosely based on The Postman Always Rings Twice, is said to be the direct ...

Visconti's Ossessione, loosely based on The Postman Always Rings Twice, is said to be the direct ...

Visconti's Ossessione, loosely based on The Postman Always Rings Twice, is said to be the direct descendent of Italian neorealism since it is derivative and stylized.
 
  Indicate whether this statement is true or false.

Hannah g   8   1 Reply

ernurse

Many nonprofits are known by their tax code exemption number: 501-C-5. (True or false?)

Many nonprofits are known by their tax code exemption number: 501-C-5. (True or false?)

Many nonprofits are known by their tax code exemption number: 501-C-5.
 
  Indicate whether the statement is true or false

Bibliobibuli   9   1 Reply

Sammyfuria2

The only charity that can get in trouble lobbying is because the law is fuzzy, not clearly ...

The only charity that can get in trouble lobbying is because the law is fuzzy, not clearly ...

The only charity that can get in trouble lobbying is because the law is fuzzy, not clearly defined.is:
 
  a. a church.
  b. a child welfare organization.
  c. a human rights organization.
  d. a PAC.

phily3   9   1 Reply

ajf0099

Which of the following is likely to get you into legal trouble?

Which of the following is likely to get you into legal trouble?

Which of the following is likely to get you into legal trouble?
 
  a. frequently seeking the advice of your organization's attorney
  b. doing what your boss says to avoid having to take personal responsibility
  c. remembering

raytaylor77   9   2 Replies

raytaylor77

Bethany is an environmentalist who works for an NGO called Leaves for Life. For a dissertation which ...

Bethany is an environmentalist who works for an NGO called Leaves for Life. For a dissertation which ...

Bethany is an environmentalist who works for an NGO called Leaves for Life. For a dissertation which is to be published by her organization, she wrote about how oil companies contribute to water pollution. What is such a report called?
 
 

BallsDeep   9   1 Reply

bkelse02

Which of the following is usually the most important consideration (from a network executive's ...

Which of the following is usually the most important consideration (from a network executive's ...

Which of the following is usually the most important consideration (from a network executive's point of view) in selecting a prime-time series? (Only a few of the important considerations are included here.)
 
  a. appeal of the talent

mndcurrier   9   2 Replies

mndcurrier

The evaluation stage of the campaign brings you back to the discovery phase. (True or false?)

The evaluation stage of the campaign brings you back to the discovery phase. (True or false?)

The evaluation stage of the campaign brings you back to the discovery phase.
 
  Indicate whether the statement is true or false

starseed53   10   1 Reply

Studyboy45

Consumer confidence in most organizations is currently high. (True or false?)

Consumer confidence in most organizations is currently high. (True or false?)

Consumer confidence in most organizations is currently high.
 
  Indicate whether the statement is true or false

amaru4   10   1 Reply

kasperbadbutt

If you are a PR practitioner in the USA who represents the government of another country, you must: ...

If you are a PR practitioner in the USA who represents the government of another country, you must: ...

If you are a PR practitioner in the USA who represents the government of another country, you must:
 
  a. create a PAC as a front organization.
  b. represent only one country at a time.
  c. file a 10K each quarter.
  d. r

babyham_   10   1 Reply

adamlovell_22

Magazines allow greater depth of treatment than most other media, permit more vivid and attractive ...

Magazines allow greater depth of treatment than most other media, permit more vivid and attractive ...

Magazines allow greater depth of treatment than most other media, permit more vivid and attractive display and enable writers to compose messages for specific target publics.
 
  Indicate whether the statement is true or false

edwii   10   1 Reply

Walkerweston626

If you can't persuade management to take an ethical and responsible communication of the situation, ...

If you can't persuade management to take an ethical and responsible communication of the situation, ...

If you can't persuade management to take an ethical and responsible communication of the situation, you need to bite the bullet and go along.
 
  Indicate whether the statement is true or false

garibabe   10   1 Reply

thundercats33

In her firm, Marie-Clairewrites speeches for spokespeople. When writing, she always tries to keep ...

In her firm, Marie-Clairewrites speeches for spokespeople. When writing, she always tries to keep ...

In her firm, Marie-Clairewrites speeches for spokespeople. When writing, she always tries to keep each speech to only one or two limited points. Marie-Claire employs this strategy to ensure audiences remember the points after the speech is over.

Liaaaa   10   1 Reply

acook14

Hyatt Motors was preparing to release its latest car. To promote interest in the new product, the ...

Hyatt Motors was preparing to release its latest car. To promote interest in the new product, the ...

Hyatt Motors was preparing to release its latest car. To promote interest in the new product, the company first placed a set of posters in several public places with photographs of people expressing surprise.
 
  After a couple of weeks, t

bradfordw   10   1 Reply

mketcher2

Which tool provides users the convenience of different information in one place?

Which tool provides users the convenience of different information in one place?

Which tool provides users the convenience of different information in one place?
 
  a. Media kit
 b. Informational kit
 c. Fact sheet
 d. Media advisory

Laddisandhu520   10   2 Replies

Laddisandhu520

Which category of people is given importance by product companies because of their opinion ...

Which category of people is given importance by product companies because of their opinion ...

Which category of people is given importance by product companies because of their opinion leadership and word-of-mouth influence?
 
  a) Supermoms
   b) Mommy bloggers
   c) Millennials
   d) Baby boomers

delunliu   10   1 Reply

gimickel

Subaru has won over many new customers by conveying:

Subaru has won over many new customers by conveying:

Subaru has won over many new customers by conveying:
 
  a. That it's OK to switch from another car brand
  b. The car's unmatched safety ratings
  c. The love behind its brand
  d. Safety, reliability and durability

mssddeed   10   1 Reply

hamdan

Hollywood responded to losing money on movies in the 1990s by improving the number and quality of ...

Hollywood responded to losing money on movies in the 1990s by improving the number and quality of ...

Hollywood responded to losing money on movies in the 1990s by improving the number and quality of the movies being produced there
 
  Indicate whether this statement is true or false.

PurpleAngel   10   1 Reply

master1998

If you think your opponent is likely to raise an issue, you should bring it up first to inoculate ...

If you think your opponent is likely to raise an issue, you should bring it up first to inoculate ...

If you think your opponent is likely to raise an issue, you should bring it up first to inoculate your audience.
 
  Indicate whether the statement is true or false

jennwatson05   11   1 Reply

hotdoggyhot

Danielle's profession required that she keep track of the activities of various administrative ...

Danielle's profession required that she keep track of the activities of various administrative ...

Danielle's profession required that she keep track of the activities of various administrative bodies, present the views of various corporations to the government, and cooperate on various projects that are mutually helpful to both the government

jazzy23   11   1 Reply

biffrack

Frank completed his engineering degree in 2013 and so far, has only been able to land small, ...

Frank completed his engineering degree in 2013 and so far, has only been able to land small, ...

Frank completed his engineering degree in 2013 and so far, has only been able to land small, low-level jobs.
 
  He subscribes to a website where he can find professionals in his field of work, and soon finds himself able to find and apply

Briteangelsteph   11   1 Reply

DeeNE

RADAR is a Nielson acronym for Radio's All Dimension Audience Research.

RADAR is a Nielson acronym for Radio's All Dimension Audience Research.

RADAR is a Nielson acronym for Radio's All Dimension Audience Research.
 
  a. TRUE b. FALSE

mysttrr   11   1 Reply

elleduis

With this kind of music the listener often tunes out the message.

With this kind of music the listener often tunes out the message.

With this kind of music the listener often tunes out the message.
 
  A. reggae B. R&B C. country D. current E. jazz F. loud

hamzawild6   11   1 Reply

thewizard06

Typical journals of monitoring financial performance not include

Typical journals of monitoring financial performance not include

Typical journals of monitoring financial performance not include
 
  a. a cash receipts journal
  b. cash disbursements journal
  c. sales journal
  d. general journal
   e. marketing journal

tashi-75   11   1 Reply

miguelhdz8

Can you think of any other circumstances in which the desire for publicity comes into conflict with ...

Can you think of any other circumstances in which the desire for publicity comes into conflict with ...

Can you think of any other circumstances in which the desire for publicity comes into conflict with other values?
 
  What will be an ideal response?

tyler0468   11   1 Reply

frogiiesfly

Since Bill Forsyth's Gregory's Girl in 1981, more than 40 movies have been made in Scotland ...

Since Bill Forsyth's Gregory's Girl in 1981, more than 40 movies have been made in Scotland ...

Since Bill Forsyth's Gregory's Girl in 1981, more than 40 movies have been made in Scotland
 
  Indicate whether this statement is true or false.

Slorquet   11   1 Reply

a_simon616

Barry Levinson's respect for his characters as evidenced in Rain Man is exemplified by his use of ...

Barry Levinson's respect for his characters as evidenced in Rain Man is exemplified by his use of ...

Barry Levinson's respect for his characters as evidenced in Rain Man is exemplified by his use of
 
  a. telephoto lens
  b. long takes
  c. close ups
  d. all of the above

fj97   11   1 Reply

Umeshnepal825

Which of the following American actors starred in Luchino Visconti's The Leopard?

Which of the following American actors starred in Luchino Visconti's The Leopard?

Which of the following American actors starred in Luchino Visconti's The Leopard?
 
  a. Kirk Douglas
  b. Burt Lancaster
  c. Robert Mitchum
  d. Raymond Burr

Fred   11   2 Replies

Fred

Obama and his team were considered masters at creating a clear message based on candidate's ...

Obama and his team were considered masters at creating a clear message based on candidate's ...

Obama and his team were considered masters at creating a clear message based on candidate's strengths and weaknesses and the electorate's opinion and attitudes.
 
  Indicate whether the statement is true or false

Bexx907   12   1 Reply

cvalliere

Successful media relations may depend upon how you disseminate your release. (True or false?)

Successful media relations may depend upon how you disseminate your release. (True or false?)

Successful media relations may depend upon how you disseminate your release.
 
  Indicate whether the statement is true or false

y52qiu   12   1 Reply

npalmieri

There are six criteria that affect the success of a newsletter, according to the text. These include ...

There are six criteria that affect the success of a newsletter, according to the text. These include ...

There are six criteria that affect the success of a newsletter, according to the text. These include all of the following, EXCEPT:
 
  a. Must convey information in some unique way so people pay attention.
  b. Must fill an unmet need

krisantiaaa   12   1 Reply

shelbydickerson

The best way to pre-test messages is by using a two-step approach. (True or false?)

The best way to pre-test messages is by using a two-step approach. (True or false?)

The best way to pre-test messages is by using a two-step approach.
 
  Indicate whether the statement is true or false

TimDavis36   12   1 Reply

dodo

Any email newsletter that comes out less frequently than once a month is unlikely to make an ...

Any email newsletter that comes out less frequently than once a month is unlikely to make an ...

Any email newsletter that comes out less frequently than once a month is unlikely to make an impression on its readers.
 
  Indicate whether the statement is true or false

Chasetcn44   12   1 Reply

lulu98m

Video content is generally delivered to newsrooms digitally, including VNRs and other public ...

Video content is generally delivered to newsrooms digitally, including VNRs and other public ...

Video content is generally delivered to newsrooms digitally, including VNRs and other public relations materials such as Satellite Media Tours (SMTs).
 
  Indicate whether the statement is true or false

lrincon1   12   1 Reply

grfrfvfbvr

When an error is missed, the embarrassment is more serious than the loss of credibility. (True or false?)

When an error is missed, the embarrassment is more serious than the loss of credibility. (True or false?)

When an error is missed, the embarrassment is more serious than the loss of credibility.
 
  Indicate whether the statement is true or false

zcaballero   12   1 Reply

biffrack

One complication is the continuing conflict between the right to privacy and the right to ...

One complication is the continuing conflict between the right to privacy and the right to ...

One complication is the continuing conflict between the right to privacy and the right to know.Transparency is one part of that issue.
 
  Indicate whether the statement is true or false

Kenzie_colton1   12   1 Reply

DeeNE

What demanding factors are forcing companies to appoint spokespeople?

What demanding factors are forcing companies to appoint spokespeople?

What demanding factors are forcing companies to appoint spokespeople?
 
  a. Disclosure and accountability
 b. Disclosure and credibility
 c. Service and authority
 d. Service and credibility

shongedz-matang   12   1 Reply

ohssi

Which type of news release can be written using incomplete or partial sentences, as in a normal ...

Which type of news release can be written using incomplete or partial sentences, as in a normal ...

Which type of news release can be written using incomplete or partial sentences, as in a normal conversation?
 
  a. Radio news release
 b. Audio news release
 c. Video news release
 d. Online news release

krisantiaaa   12   1 Reply

drawnblud

David is responsible for the arrangement of the workshop on professional photography his company is ...

David is responsible for the arrangement of the workshop on professional photography his company is ...

David is responsible for the arrangement of the workshop on professional photography his company is hosting. He made all the necessary arrangements, like deciding the venue, date, time, and menu.
 
  What seating method should he adapt for

SpeedPert   12   1 Reply

msterwang