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nailat nailat
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7 years ago
The sales managers and director of sales need to evaluate sales production levels. The company's policy has been to compare each sales representative's sales to their sales the previous year. Which of the following is the strongest argument for changing this method of evaluation?
A) Sales representatives do not always sell the same amount each year.
B) Sales representatives should not be evaluated by the amount that they sell.
C) Changes in products or prices can change sales amounts, so yearly figures are not comparable.
D) Because of the product life cycle, amounts should be compared quarter to quarter, not year to year.
E) Comparisons should be made to the group as a whole, not to individuals themselves.
Textbook 
Selling Today: Creating Customer Value

Selling Today: Creating Customer Value


Edition: 13th
Authors:
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NicroNicro
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7 years ago
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nailat Author
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#2
7 years ago
Makes a lot of sense now, appreciate it
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#3
7 years ago
de nada
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