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Other Fields Homework Help Public Relations Topic started by: Martini306 on Feb 1, 2018



Title: Janet works for an advertising company, where she develops news releases for various clients. For a ...
Post by: Martini306 on Feb 1, 2018
Janet works for an advertising company, where she develops news releases for various clients. For a recent news release, she was asked to write a brief, crisp, and creative phrase. She is told it should encourage readers to keep reading the article.
 
  What is this brief creative phrase called?
  a. Headline
 b. Release template
 c. Lead paragraph
 d. Boilerplate


Title: Janet works for an advertising company, where she develops news releases for various clients. For a ...
Post by: ,mn,mn on Feb 1, 2018
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