Biology Forums - Study Force

Other Fields Homework Help Business Topic started by: jyxynvaea on Mar 1, 2018



Title: A salesperson should refrain from showing anger toward a customer unless the customer displays anger ...
Post by: jyxynvaea on Mar 1, 2018
A salesperson should refrain from showing anger toward a customer unless the customer displays anger first.
 
 Indicate whether the statement is true or false

Question 2

_____ involves a partner's belief that an ongoing relationship is so important that it deserves maximum efforts to maintain it.
 A) Trust
  B) Relationship commitment
  C) Relationship marketing
  D) A strategic alliance

Question 3

Each time a customer interacts with a member of the selling organization it is referred to as a moment of truth.
 
 Indicate whether the statement is true or false

Question 4

Which of the following are reasons for business marketers to employ relationship marketing activities?
 A) Loyal customers are far more profitable than price sensitive customers.
  B) Having strong relationships with customers can be hard for competitors to understand or duplicate.
  C) Both loyal customers are far more profitable than price sensitive customers and having strong relationships with customers can be hard for competitors to understand or duplicate are true.
  D) None of the answer choices.

Question 5

Superior service quality is becoming an increasingly popular strategy for differentiation among many organizations.
 
 Indicate whether the statement is true or false

Question 6

_____ centers on all activities directed toward establishing, developing, and maintaining successful exchanges with customers and other constituents.
 A) Relationship marketing
  B) Transactional exchange
  C) A strategic alliance
  D) Buying centers

Question 7

Moments of truth are important, but do not have any long-term impact on the relationship between the buyer and the seller.
 
 Indicate whether the statement is true or false

Question 8

When a business marketer demonstrates special skills in managing relationships with key customers or by developing innovative strategies with alliance partners, they are trying to create:
 A) a collaborative advantage.
  B) an equal advantage.
  C) an arm's length transaction.
  D) a transactional exchange.
  E) None of the answer choices.

Question 9

Seminars, training sessions, and social engagements are good ways for a salesperson to expand the collaborative involvement between his/her organization and customers.
 
 Indicate whether the statement is true or false


Title: A salesperson should refrain from showing anger toward a customer unless the customer displays anger ...
Post by: tinydancer1314 on Mar 1, 2018
Content hidden


Title: A salesperson should refrain from showing anger toward a customer unless the customer displays anger ...
Post by: jyxynvaea on Mar 1, 2018
Great answers! <3