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Title: Which variables are often used as a basis for market segmentation? Post by: englishkarter on Mar 1, 2018 Which variables are often used as a basis for market segmentation?
a. Demographic b. Personality c. Awareness d. Knowledge e. Lifestyle Question 2 Jennifer, a salesperson for ABC Industrial Equipment, likes to address certain known sources of buyer resistance before the buyer brings them up. Jennifer is using the ____ method of handling resistance. a. Forestalling b. Direct denial c. Translation d. Transition e. Compensation Question 3 The buying motives for major installations center on: A) emotional factors. B) purely economic or rational considerations. C) a blend of rational and emotional factors. D) the initial price and cost. E) projected maintenance and operating costs. Question 4 Which of the following approaches makes possible time series analysis? a. Continuous panels b. Cross sectional surveys c. Discontinuous panels d. Omnibus panels e. C and D Question 5 Which of the following is not a method for responding to objections? a. Forestalling b. Direct denial c. Translation d. Transition e. Compensation Question 6 Which type of goods are treated as an expense item because they do not enter the production process or become part of the finished product? A) Facilitating Goods B) Foundation Goods C) Entering Goods D) None of the answer choices. Title: Which variables are often used as a basis for market segmentation? Post by: sarahdmarie on Mar 1, 2018 Content hidden
Title: Which variables are often used as a basis for market segmentation? Post by: englishkarter on Mar 1, 2018 Thank you for your assistance, again and again
Title: Which variables are often used as a basis for market segmentation? Post by: sarahdmarie on Mar 1, 2018 My pleasure
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