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Other Fields Homework Help Marketing Topic started by: Megs_Beth on Mar 1, 2018



Title: Which type of variable fits between an independent variable and a dependent variable?
Post by: Megs_Beth on Mar 1, 2018
Which type of variable fits between an independent variable and a dependent variable?
 a. mediator variable
  b. partial variable
  c. indirect variable
  d. complete variable

Question 2

A decision support system that gathers information about customers such as sales history and customer preferences is known as a(n) ____________________ system.
 Fill in the blank(s) with correct word

Question 3

In the spirit of a product's life cycle, withdrawing marketing support can propel a brand into faster decline.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 4

Which condition is created when the relationship of X on Y is entirely indirect?
 a. tautology
  b. partial mediation
  c. indirect effect
  d. complete mediation

Question 5

A computer-based system that helps marketing managers to solve problems through interaction with databases is known as a(n) ____________________.
 Fill in the blank(s) with correct word

Question 6

A brand with a relatively large share in a growing market is called a star..
 a. True
  b. False
 Indicate whether the statement is true or false

Question 7

Which condition is created when the direct relationship between X and Y is insignificant in the presence of a mediator?
 a. tautology
  b. direct effect
  c. indirect effect
  d. complete mediation

Question 8

When a marketing manager has sufficient information to make a good decision, the information is said to be ____________________.
 Fill in the blank(s) with correct word


Title: Which type of variable fits between an independent variable and a dependent variable?
Post by: adavis on Mar 1, 2018
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Title: Which type of variable fits between an independent variable and a dependent variable?
Post by: Megs_Beth on Mar 1, 2018
Thank you for helping me with this assignment of mine