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Other Fields Homework Help Marketing Topic started by: Rene on Mar 1, 2018



Title: The theory of reasoned action proposes that all forms of planned and reasoned behavior have two ...
Post by: Rene on Mar 1, 2018
The theory of reasoned action proposes that all forms of planned and reasoned behavior have two primary determinants: attitudes and normative influences.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

A bill-and-hold program invoices the retailer as soon as the retailer places a forward-bought order but delays shipping the order until desired quantities are requested by the retailer.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 3

When elaboration likelihood is high, the receiver will focus predominantly on peripheral cues rather than message arguments.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 4

While manufacturers incur increased costs due to forward buying, their margins are increased to off-set the price discounts.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 5

Motivation, attitude, and opportunity, determine each person's elaboration likelihood for a particular message.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 6

Wholesalers and retailers pay greater carrying charges in holding inventories of large quantities of forward-bought items.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 7

Motivation is high when a message relates to a person's present goals and needs.
 a. True
  b. False
 Indicate whether the statement is true or false


Title: The theory of reasoned action proposes that all forms of planned and reasoned behavior have two ...
Post by: eclectickayla on Mar 1, 2018
Answer to #1

TRUE

Answer to #2

TRUE

Answer to #3

FALSE

Answer to #4

FALSE

Answer to #5

FALSE

Answer to #6

TRUE

Answer to #7

TRUE


Title: The theory of reasoned action proposes that all forms of planned and reasoned behavior have two ...
Post by: Rene on Mar 1, 2018
:arrow_up: Correct again