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A retailer that offers online purchasing should
a. not accept credit cards
b. provide secure transmissions such as SSL encryption
c. handle all purchases via telephone
d. advise purchasers of the type of security it is using
e. b and d above

Question 2

The following are processes to be followed to involve stakeholders in a strategic sourcing project EXCEPT:
a. Work with stakeholders to reconcile any differences or gaps
b. For each stakeholder identify the success criteria for the project
c. Check and amend success criteria on a regular basis
d. Check your perception of each stakeholder's success criteria
e. Randomly select stakeholders from functional units of the organization

Question 3

Web sites for business-to-consumer commerce should be designed to
a. be easy to use.
b. contain a list of product categories.
c. contain an internal search engine.
d. download quickly.
e. all of the above.

Question 4

________ is a clear statement of the goals and objectives of the sourcing project.
a. Sourcing plan
b. Project portfolio
c. Project charter
d. Sourcing charter
e. Project plan

Question 5

As a marketer, you should never be concerned about your competitors' Web sites.
a. True
b. False

Question 6

________ is a decision process used to identify which suppliers should provide a group of products or services, form of contract, performance measures used to measure performance and appropriate level of price, quality and delivery arrangements.
a. Commodity strategy
b. Category strategy
c. Production strategy
d. Business unit strategy
e. None of the choices.

Question 7

There are two main types of commerce on the Internet. They are
a. business-to-consumer and government.
b. international and intrastate.
c. government and Fortune 500 companies.
d. business-to-consumer and business-to-business.
e. none of the above.

Question 8

________ is an annual review of a firm's entire purchases.
a. Purchase analysis
b. Financial analysis
c. Spend analysis
d. Category analysis
e. None of the choices.

Question 9

Marketers can use the WWW for the following activity:
a. product delivery.
b. marketing intelligence.
c. customer service.
d. product pricing.
e. b, c, and d above.

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Other Fields Homework Help Business Topic started by: blah678 on Mar 1, 2018