|
Title: A product line can also be lengthened by adding more items within the present range. There are ... Post by: dwilliams11 on Mar 7, 2019 Question 1. Moving ________ carries risks. The new brand can cannibalize core brand sales and lower the core brand's quality image.• one way • up-market • down-market • two ways • none of the above Question 2. A product line can also be lengthened by adding more items within the present range. There are several motives for line filling: ________, trying to satisfy dealers who complain about lost sales because of missing items in the line, trying to utilize excess capacity, and others.• responding to sales-force demands • reaching for incremental profits • reaching for incremental capacity • responding to consumer wishes • responding to senior management wishes Title: A product line can also be lengthened by adding more items within the present range. There are ... Post by: emr21 on Mar 7, 2019 Content hidden
|