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Other Fields Homework Help Marketing Topic started by: Statingu on Oct 10, 2015



Title: A segmentation approach to the market is more efficient than a mass marketing approach because:
Post by: Statingu on Oct 10, 2015
A segmentation approach to the market is more efficient than a mass marketing approach because:
A) it creates entry-barriers.
B) money is spent only on those whom the manager has determined are potential customers.
C) production costs for standardized products are minimal in comparison to customized products.
D) customers are homogeneous.


Title: Re: A segmentation approach to the market is more efficient than a mass marketing approach because:
Post by: Russo88 on Oct 17, 2015
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Title: Re: A segmentation approach to the market is more efficient than a mass marketing approach because:
Post by: Statingu on Oct 18, 2015
You've been so helpful with my questions, thanks for the expertise.

Marking this thread solved!


Title: Re: A segmentation approach to the market is more efficient than a mass marketing approach because:
Post by: Russo88 on Oct 18, 2015
I welcome any best answer votes! Happy to be part of this community.