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Other Fields Homework Help Marketing Topic started by: debbyFlynn on Dec 14, 2016



Title: Which of the following is the most important function of media buying?
Post by: debbyFlynn on Dec 14, 2016
Which of the following is the most important function of media buying?
A) matching the media vehicle to the strategic needs of the message
B) providing information to media planners
C) handling all billing and payment for media buys
D) monitoring the media plan performance
E) negotiating cost and making the media buy


Title: Re: Which of the following is the most important function of media buying?
Post by: enuj on Dec 14, 2016
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