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Title: A measure used to assess the responsiveness of consumers to advertising expenditures is known as ... Post by: Samita.Brown on Jan 25, 2017 A measure used to assess the responsiveness of consumers to advertising expenditures is known as _____.
a. cost per thousand b. gross rating points c. advertising elasticity d. pull elasticity e. push rating Title: Re: A measure used to assess the responsiveness of consumers to advertising expenditures is known as ... Post by: D-man on Jan 25, 2017 Content hidden
Title: Re: A measure used to assess the responsiveness of consumers to advertising expenditures is known as ... Post by: Samita.Brown on Apr 1, 2017 Right!
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