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Other Fields Homework Help Marketing Topic started by: chinka on Jun 9, 2017



Title: A marketer is better off using a one-sided message than a two-sided message when ________.
Post by: chinka on Jun 9, 2017
A marketer is better off using a one-sided message than a two-sided message when ________.
A) the audience is likely to hear opposing claims
B) the audience is well educated
C) the audience does not initially favor the marketer's message
D) the audience favors a competitor
E) the audience is friendly/uses the product


Title: Re: A marketer is better off using a one-sided message than a two-sided message when ________.
Post by: worly on Jun 9, 2017
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