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Other Fields Homework Help Marketing Topic started by: dorean on Jun 11, 2017



Title: Which of the following is true of the consumer behavior of African American consumers?
Post by: dorean on Jun 11, 2017
Which of the following is true of the consumer behavior of African American consumers?
A) African American consumers prefer generic products.
B) African Americans tend to buy high fashions and name brands as "signals of their success."
C) African Americans tend to make fewer trips to the grocery store during the course of the week.
D) African American teens spend less on clothing and fine jewelry than other U.S. teens.
E) African Americans are not brand loyal.


Title: Re: Which of the following is true of the consumer behavior of African American consumers?
Post by: worly on Jun 11, 2017
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