Title: What is a major difference between a Generation Y and a Generation X consumer? Post by: Tails07 on Jun 28, 2017 What is a major difference between a Generation Y and a Generation X consumer?
A) Generation Y is more alienated from traditional culture than Generation X and is reached with more cynical promotional themes. B) There are so many more members of Generation X than Generation Y that promoters use more mass communications with the Gen Xers and fewer one-on-one promotions. C) There are no basic differences except what would be expected by their age differences. D) Proportionally, less tobacco and alcohol will be purchased and consumed by Generation Y members than the Generation X cohort. Title: Re: What is a major difference between a Generation Y and a Generation X consumer? Post by: markymoo on Jun 28, 2017 Content hidden
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