Title: Distinguish between the recognition of shortage and recognition of unfulfilled desire components in ... Post by: adthz on Jul 23, 2017 Distinguish between the recognition of shortage and recognition of unfulfilled desire components in the problem awareness stage in the consumer decision process.
Title: Re: Distinguish between the recognition of shortage and recognition of unfulfilled desire components ... Post by: bolbol on Jul 30, 2023 The recognition of shortage component in the problem awareness stage in the consumer decision process occurs when a consumer recognizes that they have a problem or a need that is not being fulfilled by any of the existing products or services available. The recognition of unfulfilled desire component in the problem awareness stage in the consumer decision process occurs when a consumer recognizes that they want something that they do not have.
I hope that helps. Let me know if you have any other questions. |