|
Title: What impact are iPods and other portable devices having on radio advertising? Post by: Timmy on Nov 29, 2017 What impact are iPods and other portable devices having on radio advertising?
Title: Re: What impact are iPods and other portable devices having on radio advertising? Post by: vfloyd on Nov 29, 2017 Younger age groups are tuning out radio altogether in favour of iPods, MP3 players, and computers where they control the content. A podcast is an audio recording posted online, much like a short radio show. A podcast is generally free, and a person can listen to it whenever they like. Radio stations have entered the pod world, as have content aggregators such as Apple and Yahoo. Some advertising models have emerged.
|