Biology Forums - Study Force

Other Fields Homework Help Public Relations Topic started by: Sitki on Jan 1, 2018



Title: In terms of the visual element of an advertisement, an abstract image has a:
Post by: Sitki on Jan 1, 2018
In terms of the visual element of an advertisement, an abstract image has a:
A) higher level of recall than a concrete image.
B) lower level of recall than a concrete image.
C) greater impact on the affective component of attitude than a concrete image.
D) greater impact on the cognitive component of attitude than on the affective component.


Title: Re: In terms of the visual element of an advertisement, an abstract image has a:
Post by: Link-NM on Jan 1, 2018
Content hidden