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Other Fields Homework Help Public Relations Topic started by: bongua185 on Jan 1, 2018



Title: Which concept explains that consumers may recall an ad from the past and make a purchase because ...
Post by: bongua185 on Jan 1, 2018
Which concept explains that consumers may recall an ad from the past and make a purchase because they have seen the ad several times?
A) A sales-response curve
B) A marginal analysis
C) Decay effects
D) Carryover effects


Title: Re: Which concept explains that consumers may recall an ad from the past and make a purchase because ...
Post by: Sunardy on Jan 1, 2018
D