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Title: High involvement products such as designer clothing, which are bought on emotion to make the ... Post by: ShadyAh on Jan 5, 2018 High involvement products such as designer clothing, which are bought on emotion to make the consumer feel good or show status, fall under this quadrant according to the FCB grid.
a. Quadrant 1 b. Quadrant 5 c. Quadrant 4 d. Quadrant 3 e. Quadrant 2 Title: Re: High involvement products such as designer clothing, which are bought on emotion to make the ... Post by: PaLYaCo on Jan 5, 2018 Content hidden
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