|
Title: Which is not a subcategory of the remote environment? Post by: CB96 on Feb 20, 2018 Which is not a subcategory of the remote environment?
a. political b. technological c. economic d. strategic e. socio-cultural Junkets are: a. completely comped, b. invited trips c. linked to special events such as boxing matches d. a and b only e. a, b, and c The power of the brand concept has long been associated with customer loyalty. Indicate whether the statement is true or false It is important that managers be provided with more objective assessments of environmental threats as opposed to qualitative judgments. To do this, they often rely upon: a. expected value analysis b. correlation analysis c. z score d. linear budget extensions e. T-test What is an offer that a player learns about and then goes to the casino to obtain? a. a push offer b. a pull offer c. personal sale d. comp e. all of the above The power of the brand has not been considered an enormously valuable competitive advantage. Indicate whether the statement is true or false In understanding the relationships between complexity and uncertainty, the manager of tomorrow must be able to: a. explain the cause and effect relationships between them and likely cash flows from investments made in competitive methods which reflect these environmental dimensions b. estimate the reliability and validity of the information used in making the investment decision c. estimate the probabilities associated with events emerging from this complexity and uncertainty. d. appreciate the time gap necessary to realize the results of an investment decision in competitive methods e. all of the above Which on of the following would be considered a push promotional strategy? a. a complimentary dinner for two b. a complimentary entertainment package c. an offer to invite several friends to a party at a casino d. a free night e. none of the above Which of the following is not one of the four major promotional techniques? a. personal sales b. sales promotions c. public relations d. advertising e. complimentaries When considering the role of perception in scanning the business environment, an individual: a. has a limited threshold of awareness. b. has a short list of cues about the environment. c. has a narrow perceptual window of the environment. d. has life experiences which occur in a narrow band of activity. e. all of the above. Title: Which is not a subcategory of the remote environment? Post by: backsoarflyte on Feb 20, 2018 D
- - - - - - - - - - - - e - - - - - - - - - - - - T - - - - - - - - - - - - A - - - - - - - - - - - - b - - - - - - - - - - - - F - - - - - - - - - - - - E - - - - - - - - - - - - c - - - - - - - - - - - - e - - - - - - - - - - - - E |