|
Title: No matter how unprofitable customers turn out to be, one must never lose them to competitors. ... Post by: berrytarts on Mar 1, 2018 No matter how unprofitable customers turn out to be, one must never lose them to competitors.
Indicate whether the statement is true or false Question 2 When U.S. banks study the promotional materials of Bank One in Columbus, Ohio, to find about new cross-selling products that they might be able to adopt to their bank, this is an example of a: a. participant-observation. b. case study. c. pseudo study. d. experiment. Question 3 Two car enthusiasts started a car redesigning company so that they could design unique cars and meet like-minded people. This is an example of self-gratification. Indicate whether the statement is true or false Question 4 A researcher who pretends to be part of a snow ski group in order to observe their behavior is called a: a. mystery shopper. b. cultural phenomenon. c. participant-observer. d. theme researcher. Question 5 A retail chain is interested in setting up a new store downtown. In order to know if it will be worth the money it intends to pay as rent for the premises, which of the following should it include as an objective? a. Labor productivity b. Merchandise productivity c. Asset turnover d. Return on net worth e. Space productivity Question 6 Empirical measures that produce numbers that can be analyzed with statistical tests are part of which type of research? a. Qualitative research b. Pseudo research c. Hermeneutic research d. Quantitative research Question 7 The Strategic Profit Model would suggest that retail store managers be evaluated based upon their store's return on net worth since they control the amount of leverage used in the business. Indicate whether the statement is true or false Question 8 What type of research is exploratory and is not intended to provide hard numbers? a. Quantitative research b. Qualitative research c. Intersubjective research d. Phenomenology Question 9 Which of the following financial numbers is part of the Strategic Profit Model (SPM)? a. Ratio of gross profit to net sales. b. Return on yield or yield management return. c. Space productivity. d. Return on net worth. e. RASM. Title: No matter how unprofitable customers turn out to be, one must never lose them to competitors. ... Post by: eclectickayla on Mar 1, 2018 Content hidden
Title: No matter how unprofitable customers turn out to be, one must never lose them to competitors. ... Post by: berrytarts on Mar 1, 2018 I hope they're paying you for this :lol:
Title: No matter how unprofitable customers turn out to be, one must never lose them to competitors. ... Post by: eclectickayla on Mar 1, 2018 not really, just a volunteer... and you're welcome ;)
|