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Other Fields Homework Help Marketing Topic started by: Mpadilla99 on Mar 1, 2018



Title: Which of the following methods offers the lowest degree of geographic flexibility?
Post by: Mpadilla99 on Mar 1, 2018
Which of the following methods offers the lowest degree of geographic flexibility?
 a. telephone interview
  b. door-to-door personal interview
  c. Internet survey
  d. mail survey

Question 2

In factor analysis, the _______________ looks for the single best factor to explain all of the variables in the data set, then it constructs a second factor that explains as much as what is left over as possible, and then a third, and so on.
 a. varimax rotation method c. eigenvalue
  b. principal components method d. hierarchical clustering solution

Question 3

Proper use of the 2 test requires that each expected frequency have a value of at least _____.
 Fill in the blank(s) with correct word

Question 4

Which of the following refers to immediate message exchange that allow the exchange to continue as long as users are online?
 a. email c. e-catalogs
  b. e-newsletters d. instant messages

Question 5

Which of the following is a method for classifying products that are most sensitive to delivery times?
 a. Economic impact analysis
  b. ABC analysis
  c. Cost-benefit analysis
  d. CPM analysis

Question 6

Carly was called by a researcher and asked a few questions about her driving habits. The researcher then asked her to go to a website to complete a more comprehensive survey. This type of study that employs a combination of survey methods is called a _____.
 a. two-stage survey
  b. multidimensional survey
  c. combination survey
  d. mixed-mode survey


Title: Which of the following methods offers the lowest degree of geographic flexibility?
Post by: Salem23 on Mar 1, 2018
Answer to #1

B

Answer to #2

B
This is the purpose of the principal components analysis and is the first step in running a factor analysis.

Answer to #3

five

Answer to #4

D
Definition of instant messages

Answer to #5

B

Answer to #6

D