Biology Forums - Study Force

Which of the following is an example of sugging?
 a. A firm manipulates research questions to portray a favorable impression of its products.
  b. A website employs people to click on its ads in order to generate increased revenue.
  c. A firm surveys its existing customers in order to find those who might be interested in a new product.
  d. An airline offers reduced fares to frequent fliers, but does not advertise these on its website.
  e. A marketer contacts people for a survey, but is actually trying to sell a product.

Question 2

Most companies with e-commerce capabilities turn away international orders.
 
 Indicate whether the statement is true or false

Question 3

Geena treasures a scarf that belonged to her grandmother. The scarf is valuable to Geena because it evokes memories of the happy times she spent with her grandmother. This scenario illustrates _____.
 A) an actual identity schema
  B) the connectedness function
  C) a social class emblem
  D) the expressiveness function
  E) an ideal identity schema

Question 4

Countries in East Africa ____.
 a. were colonized by Belgium.
  b. use French as their second language.
  c. maintain strong ties with their former colonist.
  d. all of the above are true.

Question 5

Which of the following is an example of advocacy research?
 a. A firm manipulates research questions to portray a favorable impression of its products.
  b. A website employs people to click on its ads in order to generate increased revenue.
  c. A firm surveys its existing customers in order to find those who might be interested in a new product.
  d. An airline offers reduced fares to frequent fliers, but does not advertise these on its website.
  e. A marketer contacts people for a survey, but is actually trying to sell a product.

Question 6

China, Brazil, India, and many countries in Latin America anticipate significant increases in the adoption of the Internet.
 
 Indicate whether the statement is true or false

Question 7

Michael has become newly wealthy due to a large inheritance. In order to flaunt his prosperity, he buys a large house and an expensive car. He makes sure to display brand labels. Which of the following symbolic consumer behaviors does this scenario illustrate?
 A) Social status transition
  B) Frame switching
  C) Divestment ritual
  D) Reflexive evaluation
  E) Sacred object profaning

Content hidden