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Other Fields Homework Help Marketing Topic started by: rimaaazzz on Mar 2, 2018



Title: With regard to channel conflict, it is true that:
Post by: rimaaazzz on Mar 2, 2018
With regard to channel conflict, it is true that:
 a. The channel manager must make a conscious effort to detect channel conflict.
  b. A marketing channel audit is the best method for conflict detection.
  c. Surveys of channel members' perceptions of performance are useless for the detection of conflict.
  d. A company's sales force should not be used to help detect conflict.
  e. Manufacturer vs. wholesaler perceptions do not lead to channel conflict.

Question 2

Companies at the forefront of technology usually first introduce their products in ____________________ countries.
 Fill in the blank(s) with correct word

Question 3

The Valid Metrics Framework represents an attempt to standardize the variety of models and terminology used for social media measurement.
 
 Indicate whether the statement is true or false

Question 4

When an international marketer is trying to gain customer's approval, product decision of consumer-products are affected by:
 a. purchasing power.
  b. local behavior, tastes, attributes and traditions.
  c. boundaries.
  d. income levels.

Question 5

All of the following are common measures used to manage currency fluctuation in international purchasing except _____.
 a. letters of credit
 b. purchase in U.S. dollars
 c. sharing currency fluctuation risk
 d. currency adjustment contract clauses
  e. currency hedging

Question 6

In practice, conflict is usually spotted:
 a. Immediately.
  b. When it is first beginning to develop.
  c. After it is well developed and obvious.
  d. After a marketing channel audit has been conducted.
  e. After channel members' perceptions of performance have been measured.

Question 7

GDP per capita, industrial sector statistics, and consumer buying behavior are all indicators of _________________________.
 Fill in the blank(s) with correct word

Question 8

A metric is a positive number.
 
 Indicate whether the statement is true or false

Question 9

Which of the following is NOT a non-tariff barrier?
 a. Import duty
  b. Product standards
  c. Testing or approval procedures
  d. Subsidies for local products

Question 10

A/An _____ can only be changed or canceled upon agreement of all parties.
 a. compensation trade
 b. revocable letter of credit
 c. buy-back
 d. optional commission
 e. irrevocable letter of credit


Title: With regard to channel conflict, it is true that:
Post by: ecolleenm on Mar 2, 2018
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