Title: With regard to channel conflict, it is true that: Post by: rimaaazzz on Mar 2, 2018 With regard to channel conflict, it is true that:
a. The channel manager must make a conscious effort to detect channel conflict. b. A marketing channel audit is the best method for conflict detection. c. Surveys of channel members' perceptions of performance are useless for the detection of conflict. d. A company's sales force should not be used to help detect conflict. e. Manufacturer vs. wholesaler perceptions do not lead to channel conflict. Question 2 Companies at the forefront of technology usually first introduce their products in ____________________ countries. Fill in the blank(s) with correct word Question 3 The Valid Metrics Framework represents an attempt to standardize the variety of models and terminology used for social media measurement. Indicate whether the statement is true or false Question 4 When an international marketer is trying to gain customer's approval, product decision of consumer-products are affected by: a. purchasing power. b. local behavior, tastes, attributes and traditions. c. boundaries. d. income levels. Question 5 All of the following are common measures used to manage currency fluctuation in international purchasing except _____. a. letters of credit b. purchase in U.S. dollars c. sharing currency fluctuation risk d. currency adjustment contract clauses e. currency hedging Question 6 In practice, conflict is usually spotted: a. Immediately. b. When it is first beginning to develop. c. After it is well developed and obvious. d. After a marketing channel audit has been conducted. e. After channel members' perceptions of performance have been measured. Question 7 GDP per capita, industrial sector statistics, and consumer buying behavior are all indicators of _________________________. Fill in the blank(s) with correct word Question 8 A metric is a positive number. Indicate whether the statement is true or false Question 9 Which of the following is NOT a non-tariff barrier? a. Import duty b. Product standards c. Testing or approval procedures d. Subsidies for local products Question 10 A/An _____ can only be changed or canceled upon agreement of all parties. a. compensation trade b. revocable letter of credit c. buy-back d. optional commission e. irrevocable letter of credit Title: With regard to channel conflict, it is true that: Post by: ecolleenm on Mar 2, 2018 Content hidden
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