|
Title: Which of the following is one of the main ways to measure brand equity? Post by: Migo7s on Mar 7, 2019 Question 1. ________ is about making sure that the brand and its marketing are as relevant as possible to as many customers as possible.• Segmenting marketing • Rationalizing brands • Brand imagery • Personalizing marketing • Emotionalizing brands Question 2. Which of the following is one of the main ways to measure brand equity?• Directly assessing the actual impact of brand knowledge on consumer response to different aspects of marketing • Statistical analysis of demographics • Secondary evaluation of governmental statistics • Evaluating published statistics of competitors • Hiring independent evaluators Title: Which of the following is one of the main ways to measure brand equity? Post by: Kailz1218 on Mar 7, 2019 Content hidden
|