Biology Forums - Study Force

Other Fields Homework Help Marketing Topic started by: mbowdish on Mar 8, 2019



Title: In the pursuit of higher sales volume, retailers are studying their store environments for ways to ...
Post by: mbowdish on Mar 8, 2019
In the pursuit of higher sales volume, retailers are studying their store environments for ways to improve the shopper's experience. According to Paco Underhill, one of his suggestions for fine-tuning retail space is to ________.

• honor the "transition zone" and allow the shopper time to "sort out" the stimuli

• make them "hunt" for it

• make the store more receptive to "men" shoppers

• make the store "fun" and "interesting" but move the shoppers through it quickly

• place the checkouts in the rear of the store


Title: In the pursuit of higher sales volume, retailers are studying their store environments for ways to ...
Post by: Nashua on Mar 8, 2019
Content hidden