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Title: Messages delivered by attractive or popular sources can potentially achieve higher attention and ... Post by: Hernando G. on Mar 8, 2019 Messages delivered by attractive or popular sources can potentially achieve higher attention and recall. What is important is the spokesperson's credibility. Source credibility consists of trustworthiness, likability, and ________.
• reputation • celebrity status • experience • expertise • age Title: Messages delivered by attractive or popular sources can potentially achieve higher attention and ... Post by: BobbyD on Mar 8, 2019 Content hidden
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