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Other Fields Homework Help Marketing Topic started by: Biraj on Mar 8, 2019



Title: From a brand-building perspective, television advertising has two particularly important strengths. ...
Post by: Biraj on Mar 8, 2019
From a brand-building perspective, television advertising has two particularly important strengths. List and briefly explain these strengths.


Title: From a brand-building perspective, television advertising has two particularly important strengths. ...
Post by: shamanie on Mar 8, 2019
First, television can be an effective means of vividly demonstrating product attributes and persuasively explaining their corresponding consumer benefits. Second, television advertising can be a compelling means for dramatically portraying user and usage imagery, brand personality, and other brand intangibles.


Title: From a brand-building perspective, television advertising has two particularly important strengths. ...
Post by: Biraj on Mar 8, 2019
Thanks