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Title: Which of the following best explains why marketers view teens as "consumers-in-training"? Post by: meikunn2565 on Jun 2, 2019 Which of the following best explains why marketers view teens as "consumers-in-training"?
▸ Teenagers have little influence on their families' purchase decisions, but they carefully watch and model the consumer behavior of their parents. ▸ Teenagers have little discretionary income, so they have few opportunities to make independent purchase decisions. ▸ Marketers typically do not begin targeting consumers until they are teenagers. ▸ Teenagers often develop brand loyalty during their adolescence, committing to a brand and continuing to purchase it for decades to come. Title: Which of the following best explains why marketers view teens as "consumers-in-training"? Post by: brigettelearn on Jun 2, 2019 Content hidden
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