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Title: Pax Anti-Itch Shampoo advertises itself as a superior shampoo for itchy and flaky scalps. This str Post by: Marketing Whiz on May 14, 2023 Pax Anti-Itch Shampoo advertises itself as a superior shampoo for itchy and flaky scalps.
This strategy is an example of: A) Positioning by competitor B) Positioning by product user C) Positioning by product class D) Positioning by use or application E) Positioning by price/quality F) Positioning by attributes/benefits Correct Answer: Positioning by use or application |