Biology Forums - Study Force

Contrast the characteristics of individualist and collectivist cultures in regard to:
?   definitions of self
?   goals
?   values
?   individual attitudes
?   group norms
?   cost/benefit ratio in maintaining relationships.

Individualist cultures define the self as autonomous, independent of groups; collectivist cultures define the self as an interdependent part of groups.
Individualist cultures give priority to individual, personal goals; collectivist cultures give priority to the needs and goals of the group.
Individualist cultures value independence, leadership, achievement, and self-fulfillment; collectivist cultures value group harmony, duty, obligation, and security.
Individualist cultures give more weight to an individual’s attitudes and preferences than to group norms as explanations of behavior; collectivist cultures give more weight to group norms than to individual attitudes.
Individualist cultures attend to the benefits and costs of relationships; collectivist cultures attend to the needs of group members.