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Other Fields Homework Help Marketing Topic started by: dorean on Jun 9, 2017



Title: Ben has a positive attitude toward Nova Hiking Gear because a pair of Nova hiking boots he owns have ...
Post by: dorean on Jun 9, 2017
Ben has a positive attitude toward Nova Hiking Gear because a pair of Nova hiking boots he owns have proven to be very durable and to provide good support during long hikes. Ben has formed this attitude based on the boots' ________.
A) utilitarian function
B) intention function
C) knowledge function
D) ego-defensive function
E) value-expressive function


Title: Re: Ben has a positive attitude toward Nova Hiking Gear because a pair of Nova hiking boots he owns ...
Post by: handsome93 on Jun 9, 2017
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