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Title: The short-term orientation embraced by most business executives stems from ________.
Post by: elpkiosk on Jun 12, 2017
The short-term orientation embraced by most business executives stems from ________.
A) short consumer memory of good corporate behavior
B) the fact that managerial performance is usually evaluated on the basis of short-term results
C) the fast-paced nature of media flows in today's hyper-stimulated environment
D) the short-term orientation of the consumers they target
E) the increasing importance of public relations as a vehicle for communicating with consumers


Title: Re: The short-term orientation embraced by most business executives stems from ________.
Post by: worly on Jun 12, 2017
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Title: Re: The short-term orientation embraced by most business executives stems from ________.
Post by: elpkiosk on Jul 19, 2017
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