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Title: Management of a company that adheres to the principle of integrated marketing communications is most ... Post by: [Unknown] on Aug 14, 2017 Management of a company that adheres to the principle of integrated marketing communications is most likely to believe which of the following?
A) The use of multiple marketing delivery methods is advantageous. B) Long-term relationships with customers are best nurtured through public relations. C) Long-term relationships with customers are best nurtured through sales promotion. D) Short-term relationships with customers are more profitable than long-term relationships with customers. Title: Re: Management of a company that adheres to the principle of integrated marketing communications is ... Post by: w.i.l.l on Aug 14, 2017 Content hidden
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