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Other Fields Homework Help Marketing Topic started by: Fade05 on Aug 19, 2017



Title: Old Navy, The Gap, and Banana Republic are clothing retail store brands all owned by the same ...
Post by: Fade05 on Aug 19, 2017
Old Navy, The Gap, and Banana Republic are clothing retail store brands all owned by the same company. Each targets a different market segment but all are positioned at the same level in the distribution channel. This group is an example of
A) a strategic alliance.
B) horizontal integration strategy.
C) a strategic business unit.
D) market penetration.
E) vertical integration strategy.


Title: Re: Old Navy, The Gap, and Banana Republic are clothing retail store brands all owned by the same ...
Post by: Lucas_RiverPla on Aug 19, 2017
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Title: Re: Old Navy, The Gap, and Banana Republic are clothing retail store brands all owned by the same ...
Post by: Fade05 on Nov 29, 2017
THANKS