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deziner deziner
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6 years ago
Which of the following statements is supported by research concerning classical conditioning and advertising appeals for well-known products? 
A) It is easier to classically condition novel brands versus familiar brands. 
B) Well-known brands are more easily susceptible to extinction than are novel brands.
C) Well-known brands are easier to convert into conditioned stimuli versus novel brands. 
D) Attempts to use classical conditioning to sell products have been largely unsuccessful.
Textbook 
Psychology: From Inquiry to Understanding

Psychology: From Inquiry to Understanding


Edition: 4th
Authors:
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butterscotchbutterscotch
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6 years ago
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