A concept is a formal statement explaining some outcome.
Indicate whether the statement is true or false
Question 2Situations where performance can be improved by a change in activities are
a. symptoms c. opportunities
b. performance measures d. information needs
Question 3It is best to use open-ended questions when the sampling frame consists of respondents with varying levels of education.
Indicate whether the statement is true or false
Question 4_____ are mature global companies intent on adapting their existing product lines to capture new, emerging global middle markets.
a. International giants
b. Zaibatsus
c. Multinational incumbents
d. Global aspirants
Question 5Empirical testing means that something has been examined against reality using data.
Indicate whether the statement is true or false
Question 6Variables directly under the control of management that lead the organization's performance to fall short of objectives are
a. symptoms c. opportunities
b. problems d. information needs
Question 7One disadvantage of open-ended response questions is the possibility that interviewer bias will affect the results.
Indicate whether the statement is true or false
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