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Nana Yaa Nana Yaa
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6 years ago
Considering the nine Management By Objectives (MBO) steps, media channel objectives refer to
 
  A) the media channels recommended by your client.
  B) what media gatekeepers are looking for in a news angle.
  C) the optimal media channels for your target audience.
  D) an increasing emphasis on social media.
  E) sources and questions that interest the journalist
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wrote...
6 years ago
Answer: B
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