Questions that ask for basic information such as age, gender, ethnicity, or income are called _____ questions and should be placed at the _____ of a survey.
a. demographic; end
b. demographic; beginning
c. double-barreled; end
d. double-barreled; beginning
Which of the following is false?
a. A loaded question is a question including non-neutral or emotionally laden terms.
b. A leading question is a question that sways the respondent to answer in a desired manner.
c. A close-ended question is a question for which subjects formulate their own responses.
d. A double-barreled question is a question on which more than one thing is asked.
Consider the following survey question: Do you consider a microwave to be fast and convenient? This is an example of a _____ question.
a. leading
b. loaded
c. rating scale
d. double-barreled
A multiple choice question is to _____ as a short answer question is to _____.
a. leading question; loaded question
b. loaded question; leading question
c. open-ended question; close-ended question
d. close-ended question; open-ended question
A question including non-neutral or emotionally laden terms is to _____ as a question that sways the respondent to answer in a desired manner is to _____.
a. loaded question; leading question
b. leading question; loaded question
c. double-barreled question; leading question
d. leading question double-barreled question
A numerical scale on which survey respondents indicate the direction and strength of their response is a ____.
a. Likert scale
b. rating scale
c. nominal scale
d. a Likert scale and a rating scale
Questions for which subjects choose from a limited number of alternatives are _____ questions.
a. leading
b. open-ended
c. closed-ended
d. loaded
Questions for which subjects formulate their own responses are _____ questions.
a. leading
b. open-ended
c. closed-ended
d. loaded
The _____ method involves describing data that existed before the time of the study.
a. case study
b. naturalistic observational
c. laboratory observational
d. archival
Per the text, Jean Piaget began his study of cognitive development by conducting _____ of his own three children.
a. survey studies
b. observational studies
c. case studies
d. narrative records
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