Tourist destinations are hospitality components relatively unaffected by negative publicity.
Indicate whether the statement is true or false.
Corporate communications is a branch of public relations that is limited to business-to-business publicity.
Indicate whether the statement is true or false.
As a part of good crisis management a firm should appoint a spokesperson to ensure the delivery of a consistent story.
Indicate whether the statement is true or false.
Which statement is false about convention and visitor's bureaus?
A) They are non-profit organizations
B) They help market a destination
C) They include hotels, restaurants, and area attractions
D) They are run by elected officials
The term of any lease should be explicitly stated.
Indicate whether the statement is true or false
Which of the following is a useful standard for evaluating ratios?
A) corresponding calculations for all businesses in a geographic region
B) Internal Revenue Code guidelines
C) industry averages
D) FASB mandates
Room service order takers can do up-selling in much the same way as their ala carte dining server counterparts.
Indicate whether the statement is true or false
It is always best to, first, consider the preferred industry for one's career before decisions about the specific industry segment or organization within it are made.
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When a lock can report when the room was entered and whose key was used to unlock the door, that is called:
A) a remote annunciation system. B) an interrogation system.
C) an addressable system. D) remote reporting system.
In the past, it was common for the marketing function and PR function to be handled by different departments in a firm.
Indicate whether the statement is true or false.
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