Office Depot is donating a portion of its sales for school supplies to underprivileged students, but does not want the promotion campaign to appear opportunistic. What would be essential information for Office Depot to convey to the public?
a. Whether donations are going to local schools or a federal program.
b. Clear and exact donation information so customers will know where the money is going.
c. Ambiguous donation information so customers won't think the company is focused on money.
d. Praise for the company from charities who will benefit from the promotion.
Question 2When a logistics manager combines several unitized loads into a standard shipping box, it is called:
a. shipping optimization.
b. consolidation.
c. containerization.
d. palletization.
Question 3Trust, customer satisfaction, and age are examples of concepts.
Indicate whether the statement is true or false
Question 4All of the following are effective ways a company can measure the success of an event EXCEPT:
a. executive perks during and after the event.
b. number of people in attendance.
c. sales volume after the event.
d. number of hits to the company's Web site after the event.
Question 5The term ton-mile refers to moving:
a. one cubic meter of freight one mile.
b. a ton longer than 100 miles.
c. one ton of freight one mile.
d. a full load one mile.
Question 6Analysis is the process of describing some property of a phenomenon, usually by assigning numbers, in a reliable and valid way.
Indicate whether the statement is true or false
Question 7Ladies' Home Journal is considering organizing a female tennis tournament. What would the magazine's primary motivation be for creating a customized event?
a. The magazine would receive a percentage of every ticket sold.
b. The magazine could cover the event in upcoming issues.
c. The magazine would have total control over the event.
d. The magazine would benefit from an association with a popular sport.
Question 8This results when managers of each physical distribution function attempt to minimize costs but, due to the impact of one physical distribution task on the other, obtain less than the best results.
a. Slow order processing
b. Suboptimization
c. Inventory fluctuations
d. Horizontal conflicts
Quick Reply
