Privacy seals are part of the U.S. government's program to increase Internet security.
Indicate whether the statement is true or false
Question 2To prevent retailers from forward buying, a manufacturer can ____.
a. divert goods
b. use a bridge-buying program
c. avoid national deals
d. use a bill and hold program
e. threaten legal action against retailers who practice it
Question 3There is nothing wrong with the following question: Do you favor or disapprove of increased military spending next year, which, as you know, can protect our interests abroad and help us fight the war on terrorism?
a. True
b. False
Indicate whether the statement is true or false
Question 4Which of the following is NOT a function of business models?
a. Articulate the value proposition
b. Explain the marketing strategy
c. Define the structure of the value chain
d. Estimate the cost structure
Question 5Under the fair information practice principles the consumer should be able to obtain redress for injuries suffered as a result of business violations.
Indicate whether the statement is true or false
Question 6The XYZ chain of grocery stores purchases enough products on one deal to carry them over until the manufacturer's next regularly scheduled deal. This practice is known as ____.
a. co-marketing
b. slotting
c. diverting
d. cooperative purchasing
e. forward buying
Question 7There is nothing wrong with the following question: Do you believe McDonald's has fair prices, quality food, and excellent service?
a. True
b. False
Indicate whether the statement is true or false