Which of the following is NOT true about the Franchise Agreement?
a. most of its components are the subject of specific disclosure under the FTC rule.
b. it is generally a static, unchanging document.
c. it is useful for a broad spectrum of businesses.
d. it has evolved as a result of the way franchising has come to be regulated by state and federal laws.
Question 2Satisfying all customers with the same service delivery is virtually impossible.
Indicate whether the statement is true or false
Question 3An experienced artist is aware of the different functions of typefaces on a page. Therefore, she saves serif type for the headlines alone, and uses sans serif type for body copy as it is less tiring on the eyes.
a. True
b. False
Indicate whether the statement is true or false
Question 4Advertisers include business organizations, but exclude not-for-profit organizations.
a. True
b. False
Indicate whether the statement is true or false
Question 5Loyal customers tend to _______________.
a. feel a sense of belonging with the service provider
b. feel a sense of commitment to relationships with the service provider
c. provide positive word-of-mouth communications about the service organization
d. Both a and b
e. Statements a, b, and c
Question 6Which of the following allows a developer to build a number of franchised businesses in a particular market area?
a. Franchise Agreement
b. Sub-Franchising Contract
c. Area Development Agreement
d. UFOC
Question 7It is not possible for service organizations to train their customers to follow basic rules for producing a satisfying service experience.
Indicate whether the statement is true or false
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