When different researchers reach the same conclusions based on the same interview data, the research is said to have _____.
a. validity
b. intersubjective certifiability
c. subjective validity
d. qualitative validity
Question 2To reduce measurement error from respondents misremembering, researchers can use all of the following methods except
a. use recognition tests
b. use scales that provide appropriate time referents
c. ask the questions in multiple ways to different respondents
d. rely more on aided recall
Question 3When a survey is highly unstructured, it is possible to precode the response categories before the data are collected.
Indicate whether the statement is true or false
Question 4The objective of profit pertains to which of the following corporate strategies?
a. grow c. divest
b. harvest d. innovate
Question 5CruzAuto Inc, a leading American automobile manufacturer, has a joint venture with an Italian automobile firm to manufacture automobiles which are designed specifically for the Italian market. The Italian management team therefore plays the role of a(n) _____ in CruzAuto's global planning.
a. implementer
b. strategic leader
c. contributor
d. dodger
Question 6Researcher-dependent results are _____.
a. subjective
b. objective
c. primary
d. secondary
Question 7The recognition method
a. is a form of unaided recall
b. may create suggestion bias
c. involves presenting to the respondent the actual event
d. all of the above
e. both b and c
Question 8The idea that the coding categories used should allow for all possible responses to the question is another way of saying that the data should be mutually exclusive.
Indicate whether the statement is true or false
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