Convenience stores often employ a scrambled merchandising technique.
Indicate whether the statement is true or false
Question 2Which of the following external forces does NOT have a major influence on the supply chain?
a. Technological environment
b. Employee morale
c. Legal environment
d. Consumers
e. Behavior of competitors
Question 3The legal exposure for the sponsor of an online community increases if the sponsor chooses to edit at least part of the user-generated content.
Indicate whether the statement is true or false
Question 4Angelo's Paints has long-term notes payable of 30,000 and mortgage payable of 60,000 . Angelo's long-term liabilities equal 90,000.
Indicate whether the statement is true or false
Question 5High-performance retailers can develop programs to attract, retain, and enhance relationships with their customers by offering _____ benefits.
a. social and product
b. product and convenience
c. convenience and image
d. financial and social
e. image and social
Question 6Retailers are prevented by law from engaging in scrambled merchandising as it would divert business away from the more traditional outlets; even if these older, traditional outlets are inefficient.
Indicate whether the statement is true or false
Question 7The supply chain, or channel, is affected by five external forces: consumer behavior, the legal and ethical environment, the socioeconomic environment, the technological environment, and:
a. the natural or physical environment.
b. competitive behavior.
c. personal relationships.
d. channel function management.
e. new government regulations.
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