The Organization for Petrol Exporting Countries (OPEC), the North Atlantic Treaty Organization (NATO), and the Organization for Economic Co-operation and Development (OECD) are all examples of:
a. common markets c. multilateral agreements
b. bilateral agreements d. free trade agreements
Question 2The particular subset of the population for whom data are available is known as a sample.
Indicate whether the statement is true or false
Question 3Which of the following activities do not benefit from centralization?
a. Finance
b. Research
c. Coordination
d. All of the above benefit from centralization
Question 4Philip is British but lives and works in Greece. While watching television, if an advertisement is in English, he adopts the cultural frame of that language. The advertisement activates the aspects of his self-concept that relate to his cultural background. This scenario illustrates _____.
A) frame switching
B) cognitive inference
C) affective realism
D) emotional intelligence
E) diverse marketing
Question 5Which economic organization was established in Canberra, Australia, to mitigate the economic block and trade protection trend prevailing in the 1970's and 1980's?
a. Commonwealth of Independent States
b. Asia-Pacific Economic Cooperation
c. The West African Economic and Monetary Union
d. The Association of Southeast Asian Nations
Question 6Primary data are almost always less expensive and can be obtained and analyzed more quickly than secondary data.
Indicate whether the statement is true or false
Question 7Under which conditions is a firm likely to use a decentralized organizational structure?
a. When a firm enters the international market through exporting.
b. When government policies are unstable.
c. When the firm operates in an area with a poorly educated work force.
d. All of the above are true.
Question 8When consumers who are involved in two cultures and are fluent in two languages are exposed to an ad in one of the languages they know, the aspects of their self-concepts that relate to that language's cultural background are activated. This phenomena is called _____.
A) affective realism
B) cognitive inference
C) global recognition
D) phonetic intelligence
E) frame switching
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