In a recession, intermediaries are at greatest risk if:
a. They cannot sell their heavy inventories.
b. They do not reduce prices to final consumers.
c. They do not increase promotional spending.
d. They do not expand their product lines.
e. They do not enhance information technology capabilities.
Question 2Ambiguities in a legal system can create an environment that renders the company vulnerable to competitive theft, to lack of trademark protection, to bribery, and to employee theft.
Indicate whether the statement is true or false
Question 3The Library of Congress used which photo sharing website?
A) Webshots
B) Photobucket
C) Flickr
D) Instagram
E) Pinterest
Question 4A firm with excess capacity assigns all fixed costs to domestic production. For the international markets, the firm uses a pricing scheme that focuses mainly on variable costs. This strategy lets the firm offer its products abroad at a cost lower than at home. The firm in question could be accused of:
a. Guerilla marketing
b. Dumping
c. Price skimming
d. Cartelization
Question 5The most common method for overcoming barriers to worldwide sourcing involves education and training, which can generate support for the process as well help overcome the anxiety associated with change.
a. True
b. False
Indicate whether the statement is true or false
Question 6Which of the following is a false statement about the 2007-2008 recession?
a. Many consumers shifted to lower priced products and brands.
b. Consumer spending in multiple business categories.
c. Consumer spent less on the Internet.
d. Unemployment rates rose.
e. The business sector found that it had excess production capacity.
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