Being an effective team leader means satisfying a demand set of essential operating responsibilities ...

Being an effective team leader means satisfying a demand set of essential operating responsibilities and requirements while still promoting the creativity, leadership ability, and cohesiveness of team members.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Personal selling is appropriate for
 a. products with small markets b. expensive products
  c. complex products that need explanation d. all of the above

Question 3

For a firm that is just beginning to enter the global market, which of the following is NOT true?
 a. The demand on time is low
  b. Expectations about success are uncertain
  c. Level of knowledge about international complexities is low
  d. International environment is often inflexible

Question 4

The effectiveness of the sourcing team leader is one of the weakest predictors of team success.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 5

Cold calling
 a. requires salespeople to know their customers' needs b. is conducted through telemarketing
  c. involves contacting specific customers d. takes place after researching potential customers

Question 6

Many firms commit grave mistakes which lead to inefficiency, lack of consumer acceptance, and sometimes even corporate failure because executives believe that:
 a. there are no substantial differences between consumer groups.
  b. the influence of music on the masses dictates morals for a new generation.
  c. incomplete research affects the learning curve.
  d. international customers are just like the ones the firm deals with at home.

Question 7

If positive work is never recognized or reinforced through rewards, the positive effort will likely be extinguished.
 a. True
  b. False
 Indicate whether the statement is true or false