World trade has assumed an importance heretofore unknown to the global community, and, as a result, many countries and firms have found it highly desirable to become major participants in international marketing.
Indicate whether the statement is true or false
Question 2Policies to define the role of purchasing do all of the following except _____.
a. detail the authority of purchasing to delegate certain tasks or assignments to other departments
b. describe the areas where purchasing authority does or does not exist
c. outline the overall authority of purchasing as granted by the executive committee while describing the limits to that authority
d. exclude the purchasing function from any responsibility for purchasing such things as real estate, medical insurance policies, or other areas where purchasing may not have direct expertise
e. define the reporting mechanism for buyers or other employees to report irregular business dealings
Question 3__________ provides information that is subjective and depends on interpretation.
Fill in the blank(s) with correct word
Question 4To achieve success in the art of international marketing, it is necessary to be firmly grounded in its technological aspects.
Indicate whether the statement is true or false
Question 5All of the following are characteristics of effective policies except _____.
a. action-oriented
b. relevant
c. concise
d. highly detailed and written.
e. timely and current
Question 6__________provides information in terms of numbers or percentages.
Fill in the blank(s) with correct word
Question 7International marketing is a tool used to focus on improvement of one's present position and retain the basic marketing tenets of value and exchange.
Indicate whether the statement is true or false
Question 8Which of the following is not a disadvantage of written and implied policies?
a. Personnel only follow policies to ingratiate themselves with executive management.
b. Employees may view policies as a substitute for effective management.
c. Policies are not a set of how-to instructions designed to provide specific answers for every business decision.
d. Policy development can restrict innovation and flexibility.
e. Policies are often difficult to communicate throughout large organizations.
Quick Reply
